INTRODUCING
The Gallagher Specialty sub-brand
Why we created the sub-brand
The Specialty business has grown considerably in the last decade and for several years we have hit double digit growth. We’ve managed this despite misunderstandings amongst the wider Gallagher group about our capabilities and expertise. Despite prospecting being complicated by a lack of online distinction between us and UK Retail. And all without a clear identity to differentiate ourselves from competitors to attract the best talent.
It’s time to make things easier.
So, we are preparing the rollout of our Gallagher Specialty sub-brand. This will help us clarify and promote our expertise, differentiate ourselves from the competition, and attract people to join us. And this change will be pivotal to the next stage of our growth.
A new visual identity
We’ve been busy working behind the scenes scoping out what that new sub brand looks like and planning the roll out. We want to create a distinct identity just for Specialty that we hope you can all be proud of.
How we're progressing
Visual identity development
LinkedIn page
Slipcase page
Website
Cities of the Future Campaign
Our roadmap
FAQ's
Are we allowed to use the logo now?
The full suite of logos will be available for download from the brand section of the intranet in the New Year. If you need a logo for something specific please contact uk.specialtymarketing@ajg.com
When will we get new templates?
We expect to have new templates ready for each division in January 2023.
How do I change my email signature?
There are instructions to do this here. Please be aware we will issue an updated signature block once the website is live We'd like to issue a new signature block that includes the new website address and we can't do this until the website is live.
Can I update my company on LinkedIn?
No, LinkedIn doesnt allow for this, your company will remain 'Gallagher' but you can download this LinkedIn banner to add to your profile.
Does this affect my TOBAs or client facing docs/systems?
There is no entity change, contractually we are still Gallagher (UK), so there will be no impact. If however you wish to update the logo on docs/systems you are welcome to do so in alignment with standard review cycles.
Meet the Specialty Business Development Team
The Walbrook Building 25 Walbrook London, EC4N 8AW
